Since 1965, linking clients with their primary markets.

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Face-to-Face, Intercept and Mystery Shops


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- Face-to-Face
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- Spanish Specialists
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Behavior Research Center is one of the few companies that has always maintained a top notch team of interviewers who complete interviewers on a face-to-face basis with targeted respondents in the field.

Face-to-face and intercept interviewing are valuable tools for studies in which the most cost effective way to reach hard-to-sample populations is to intercept them where they shop, work or relax or in instances where observation and display of test materials is critical to the research. Our capabilities include:

  • Exit interviews
  • Respondent intercepts at relevant events or venues
  • Point-of-action
  • Remote and rural sites
  • Observation audits
  • Spanish language

Mystery Shops are widely used when evaluation of customer service and employer customer service training merit attention. Posing as potential customers, professional interviewers call or visit business sites to complete a transaction or obtain service and record in detail how well the service representative fulfilled quality customer service expectations. The mystery shop is most frequently used in the following environments:

  • Retail setting
  • Health Care Clinics
  • Phone reservation
  • Public service counters
  • Financial institution
  • Fast food & other restaurants


Over 70 field interviewers handle in-field projects year round; each is experienced, fully-trained and many are bilingual, to handle the region's dramatically growing Hispanic and Spanish-speaking tourist population.

Your jobs will be staffed with experienced personnel who provide on-time performance in appropriate attire, and who are properly trained to complete the job to your specifications.



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45 E. Monterey Way, Phoenix, AZ 85012