OPENING WINDOWS TO THEIR MINDS
Since 1965, linking clients with their primary markets.

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Latino Studies

 

- Custom Capabilities
- Strategic Planning
- Audience Development
- Mail and Web-Based
- Message Development
- Shared-Cost Surveys
- Rocky Mountain Poll

 SPECIAL AREAS
 OF EXPERTISE
- Latino Research
- Election Studies
- Advocacy Groups
- Citizen Surveys
- Litigation Research
Since 1965, BRC has been proud to pioneer researching the Latino consumer market to provide strategic research to corporations, universities, government and non-profits. For the last 15 years we self-funded the landmark LatinoTrack consumer studies, aimed at replacing myth with facts about the Latino consumer market. Serving clients who need to understand and reach one or more of the robust emerging Latino markets segments, we offer the highest levels of experience, expertise and professionalism.

DESIGN THROUGH ANALYSIS

  • Bi-cultural staff with decades of experience in designing and completing studies with in the Latino market
  • National coverage through our network of skilled field houses
  • Cultural and language sensitivity
  • Experienced in tough sampling problem solutions and reaching tightly defined target respondents
  • Practical, action oriented analysis

POWERFUL DATA COLLECTION TEAM

  • Bi-lingual supervisors and interviewing staff
  • In-house translators and bi-lingual coding and data management staff
  • Spanish language moderators, translators and interpreters
  • Down to earth practical experience in recruiting Spanish speaking consumers into a great variety of studies
  • Cultural awareness and sensitivity drawn from both our 45 years of experience and our culturally diverse staff
  • Can coordinate, design and oversee studies throughout Latin America
DATA COLLECTION TOOLS
 
  • Telephone
  • Intercepts
  • Focus Groups
  • Pre-Recruits
  • Translations
  • Overflow Work
  • Moderators
  • Interpreters
  • Web-based Surveys

Because our supervisors are seasoned professionals as well as bilingual, your Hispanic respondents will get the first-class treatment they deserve.


 

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45 E. Monterey Way, Phoenix, AZ 85012